TrendPulse
TrendPulse
About
TrendPulse is an analysis process designed to provide insights into how people perceive a specific topic and what elements make that topic resonate with them.
RESEARCH FINDINGS | SAMPLE REPORT
Leveraged data
TrendPulse incorporates a mix of sources that include search interest monitoring, online conversations volume & cluster topic analysis.
These offer the ability to gain knowledge about a theme’s evolution in time, identify patterns and engagement fluctuations.
Delivered insights
- Deep dive in search volumes (keywords connections based on Volume & Growth)
- Wordcloud/cluster map for identified topics & their size/engagement
- Virality maps (when used for crisis monitoring)
- Together with ProfileCraft we design product/brand persona